- D. in Information Sciences, specializing in communication policies between Spanish and Mexican television, Universidad Complutense de Madrid
- Master’s degree in Cultural Industries and Information Technologies, Universidad Internacional de Andalucía and the University of Grenoble, France.
- Bachelor’s degree in Political and Communication Sciences, Universidad Nacional Autónoma de México (UNAM).
He has served as Creative Director at FCB/Maqueda in Mexico and as a correspondent for European, North American, and Middle Eastern media for radio and TV. He has produced over twenty documentaries and more than thirty corporate commercial spots. Additionally, he is the President of the first Sustainable Communication Association in Europe and Latin America, AD HOCS (2007-2024), and an expert in designing postgraduate programs in Sustainable Audiovisual Communication. He consults for various Latin American and European companies on internal communication, external communication, and corporate reputation. He has also taught 39 CML courses on managerial and strategic communication at Keiser University.